Prepare to be captivated as we delve into the world of successful publishing with our esteemed guest, Jay Papasan, the VP of strategic content for Keller Williams Realty International. Jay reveals the power of books as an influential tool in reaching out to a vast audience. He takes us through his publishing journey at Harper Collins and shares the story behind the tremendous success of his books co-authored with Gary Keller. You'll be intrigued by the story behind 'The Millionaire Real Estate Agent' and 'The One Thing'.
In our second segment, we chat with the self-made man, Todd Satterston, who has successfully sold over 100,000 copies of 'The Millionaire Real Estate Agent'. Todd gives us a peek into his journey in self-publishing, the process of selling book rights, and the resources that large publishers bring to the table. We traverse through his experiences with the New York Times bestsellers list and his association with McGraw Hill. Todd's insights on the intricate differences between self-publishing and traditional publishing are sure to give a new perspective to aspiring authors.
Lastly, we dissect the marketing success behind 'The One Thing', co-authored by Gary Keller and Jay Papasan. We delve into their unique strategies, which range from PR and publicity efforts to using their network and conducting events. Our conversation also branches out to the use of a robust email list for book promotion, and Jay's advice for book clubs and readers. Get ready to be inspired and learn invaluable lessons about the publishing world in this enlightening episode.
Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule
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Must-watch episodes:
SPS 156: Enneagram For Authors: Using Your Enneagram Type To Write & Publish A Better Book with Ian Morgan Cron
SPS 155: The Happy Hustler’s Guide To Writing And Marketing A Book Without Burning Out with Cary Jack
SPS 154: Publishing A Faith-Based Book That Inspires Action & Spreads Your Message with Aaron Schafer
SPS 153: Writing A Children’s Book For Your Kids - How To Do It & Why You Should with Josiah Fogle
SPS 152: Let It Be Easy: Using Publicity & Instagram To Sell Books & Grow Your Business with Susie Moore
SPS 151: Growing Your Influence & Selling More Books Using Instagram with Jordan Lee Dooley
SPS 150: Speak & Write With No Fear with Mike Acker (From Speaker To Author)
SPS 149: The 4 Tendencies of Bestselling Authors & Writing Great Books with Gretchen Rubin
SPS 148: Growing Your Real Estate Investing Business Using A Book with AJ Osborne
SPS 147: From Reading “Published.” To 50,000+ Copies Sold (How I Did It) with Rachel Richards
SPS Is Taking on Author-ity Figures: Who They Are & Exciting Announcement!
SPS 146: Stop Asking Questions. Book Writing For Podcasters with Andrew Warner
SPS 145: What I’ve Learned Talking To 4,657+ Aspiring Authors with Matt Emmorey (Becoming an Author-ity Figure)
SPS 144: Start Writing Your Book TODAY with Morgan Gist MacDonald
SPS 143: How To Sell Books As A Podcaster & Speaker with Ryan Hawk (The Learning Leader)
SPS 142: How To Land A TEDx Talk As An Author with Corey Poirier
SPS 141: Creating A Genre, Writing Interesting Books, And The Craziest Marketing Ideas You’ve Ever Heard with AJ Jacobs
SPS 140: Everything Is Figureoutable & How To Be A Time Genius While Writing Your Book with Marie Forleo
SPS 139: From The Hood To Doing Good with Johnny Wimbrey (The Millionaire Author Mindset)
SPS 138: Changing Culture & Representation Through Children’s Books with Dr. Thomishia Booker
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