Tobacco companies have long used deceptive marketing in ever-changing ways to lure new customers into buying and becoming addicted to their dangerous products. They know how to appeal to different populations, and it has worked with deadly results. TSET is launching a new media campaign that exposes how the tobacco industry uses “shapeshifting” marketing to make tobacco and vape products seem appealing to people of different ages and communities. Episode guests will include TSET Health Communication Manager Chase Harvick, who will speak about the Shapeshifter campaign; Donald Richardson of Guiding Right, a local agency that helps African Americans and others break free from tobacco use and other health threats, and Purcell High School students Carter Goldston and Alexis Wenthold on the influences that draw teens to vaping and tobacco use, and how to counteract those influences.
#47 Physical Activity For Any Age and Ability
#46 Local Successes From Newer TSET Grant Programs
#45 Youth Vaping and How to Reduce It
#44 Getting to the Heart of Good Health
#43 Celebrating 20 Years of the Oklahoma Tobacco Helpline
#42 Staying Physically Active at Work, School and Around the Town.
#41 TSET Reorganization and Local Nutrition Innovations
#40 A State Plan and Corrective Statements to Fight Tobacco
#39 TSET’s Investment in Research Reaps Healthy Dividends
#38 Fun, Fit and Safe Physical Activity for All Ages
#37 Youth Nutrition and Lowering Obesity
#35: Preemption: Foe of Public Health and Local Control
#34: Taking Down Tobacco at Any Age
#33: Healthy Body and Spirit Through the Holidays
#32: Surviving Cancer with Screenings and Tobacco Cessation
#31: Native American Health, Culture and Tobacco
#30: Nutrition in Public Schools
#29: Benefits of a More Walkable Oklahoma
#28: Nutrition on a Budget: Eating Healthy in Food Deserts
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