In this episode I sat down with Aarooshi Rai Kumar, a Marketing Manager at AbbVie. We discuss healthcare marketing strategy, project management, leadership lessons, moving to the U.S. for work, analytics strategies and advice, the value of an MBA in an analytics and marketing career, and more.
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Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com
Click Here for Transcribed Episodes of Marketing x Analytics
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Marketing x Incrementality, with Max Green
Marketing x Lower Funnel, with Hal Smith
The Future of Marketing x AI, with Dr. James Reeder
Humanity x AI, with Greg Brooks
Digital Marketing x Consumer Products, with Christian Mercado
Influencer Marketing x Analytics, with Richard Wakeman
The User x Experience, with Nathan Silver
AI x Social Media Analytics, with Trevor Ferree
The Future of the Advertising Ecosystem, with Yaroslav Averyanov
The Future of AI in Advertising, with Ayushi Agarwal
Business Process Optimization x The Future of Advertising, with Connor Skelly
Unpacking the Advertising Ecosystem, with Dave Cameron
Analytics x Career Development, with Aliza Goldgewert
Investing and Innovation: A Deep Dive with Alex Bilzerian
Unlocking Digital Marketing Success, with Tifany Mazza
Direct Marketing x Analytics, with John Miglautsch
Marketing x Analytics Education, with Sina Aghaie
Consumer Behavior & Brand Management, with Steven Silverman
Managing Influencer Marketing, with Christian Mercado
Social Media: Freedom of Speech, Not Freedom of Reach, with Justin T. Huang
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