286: What's More Important, Marketing or Sales?
I see it all the time.
So many people in this profession spend a majority of time on marketing (social media) strategies and skills, without ever learning how to effectively sell.
But there’s a big problem with this approach.
You’re focusing too much on attraction marketing and it will leave you running on a treadmill or to a dead end in your business.
There is a skill you’re missing that is absolutely critical to your chances of success.
In this episode, I share how you can develop effective sales skills so that your content leads to conversations, and your conversations turn to sales.
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