The Feel Good Factor: Tips for joy, fulfilment and wellbeing in business, life and creativity
Business:Entrepreneurship
74: Don't Undervalue, Overdeliver Instead – Joyful Customer Delight Miniseries Part One
It's a delicate balance keeping your customers delighted, while also maintaining your own sanity and joy. In this miniseries I share some ways you can achieve this. Part one is about Pricing. How do you ensure your products/services aren't undervalued, but still attract and retain your ideal clients? I've often found the answer lies in giving a little more than they expect.
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