In this captivating episode of AutoInsiders, join Ray Shefska as he dives deep into the heart of Mazda's innovative strategies and brand evolution with Jon Leverett, Mazda North American Operations' Launch Strategy Project Manager. Leverett, a linchpin in Mazda's journey, has been instrumental in the launch of groundbreaking models like the 2024 CX-90 and the anticipated 2025 CX-70.
Sit back as Jon reveals the intricacies behind Mazda's plans to enhance brand loyalty, their strategies for expansion, and how they're navigating the competitive automotive landscape. With his unique experience as a former District Manager, Jon brings a multifaceted perspective, understanding both the high-level corporate strategies and the ground realities of dealership interactions and customer experiences.
This episode is more than just a conversation; it's a journey into the future of Mazda. Discover how the company is preparing for 2024 and beyond, their vision for the automotive industry, and how they're setting the stage for innovation and customer satisfaction. Whether you're a Mazda enthusiast, interested in automotive industry trends, or simply love a good story of strategic vision and passion, this episode is not to be missed. Tune in for a fascinating look at Mazda's roadmap to the future, only on AutoInsiders.
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