Have you ever heard of the butterfly effect? As defined by Wikipedia, the butterfly effect is the sensitive dependence on initial conditions in which a small change in one state of a deterministic nonlinear system can result in large differences in a later state.
Basically, a small change now can result in large differences later. This is typically discussed in weather patterns and quantum mechanics, but I fully believe it to be true in business as well.
In todayโs episode of the eCommerce Lifestyle Podcast, I share one small change we made this week that I foresee having a massive impact on our business growth throughout the year.
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