This episode features the dynamic powerhouse, Keri Parker. Keri is a brand and story-telling guru. With over two decades of experience in the beauty space, Keri Parker consistently redefines the role of industry expert by breaking through mainstream confines and enlivening brands with an exacting mix of grassroots marketing and media gloss. Equal parts lifestyle clairvoyant and beauty authority, Keri has an uncanny ability to accelerate brands from obscurity to essential status, earning her “kickstarter of beauty” monniker. On this episode Celeste and Keri discuss:
- The importance of connecting with your consumers and creating a unique brand story
- What it takes to build a successful brand
- Brand storytelling
Connect with Keri on Instagram: @keriparkerinc