This episode of Busine$$ of the V introduces a dynamo who proves that anything is possible with bootstrap determination. Deeannah Seymour, CEO & Founder of pH-D Feminine Health, shares the story of how she founded her company and grew it from limited online sales on Amazon (where the rave reviews came in an avalanche) to availability at some 35,000 retail outlets nationwide. It’s a profile in persistence and tribute to a woman who turned an undergraduate degree in biology and her experience working in the pharmaceutical industry into a highly successful – and growing – entrepreneurial powerhouse.
pH-D Feminine Health Support grew out of the need Deeannah identified for natural solutions to bothersome feminine issues. She looked at the scientific research and expensive, inconvenient products available on the market and decided to find her own holistic way to address vaginal aroma. She partnered with a highly respected health and wellness company, Vireo Systems, Inc., to commercially produce boric acid vaginal suppositories beginning in 2014 and has since become the #1 best-selling brand for feminine odor and balance.
Dr. Dweck and Rachel host a fascinating conversation about the pH-D product line, its development and the many factors that go into building a successful startup. Deeannah shares resources and some funny stories that demonstrate the influence of serendipity, the power of bouncing back from mistakes and the importance of banishing negative self-talk. Enjoy getting to know Deeannah and pH-D, an inspiring example of woman-owned, women-led success!
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