Is Social Media Shifting Towards Local Influencers Who Stream Live?
Is there a trend away from the influencer job title? People are shifting their preferences in what they are looking for in Social Media; What does it mean for your business and how you share your personal life too? As you expand it needs to be a part of what people are expecting from you; Tune in with Jeff and Tristan today to hear how to do that best.
Episode Highlights:
- Tristan explains how he feels about a recent projection made in the shift of who and what will be most popular on Social.
- Jeff talks about how a bartender sharing her normal life is finding success.
- What are people really looking for with Social Media content? How should you adjust?
- Jeff brings up geotagging again and reviews the importance.
- 06:28 What about streaming live? Have you incorporated yet or how could you? It could help you gain more followers.
- Jeff reviews how you use pillars to make it all work together.
- What ways can you lean into your geographic area and post to gain traction with followers?
- Tristan summarizes the main opportunities right now with Social.
- How do you get further bumped up the feed with geographical content?
- TikTok released an article about its insights data tool that Jeff and Tristan help dissect.
- Tristan asks Jeff to share the story about how he is doing home highlights and how well it is working.
- Tristan mentions glasses in the past from SnapChat and Facebook and how maybe it came out a little earlier than its time but could come back around.
- Keep expanding your thinking on how things may change and expand; Keep being open to testing things out to know what works.
- Why is it so much easier to purchase on Instagram?
- What re-post feature is Instagram testing?
- What are Meta’s new insights on algorithms?
- What are Daily Shots?
Resources Mentioned:
- Business Video School: https://www.bizvideoschool.com/
- Drunk on Social Website: www.drunkonsocial.com
- Drunk on Social Facebook: https://www.facebook.com/groups/136264191062786/
- Drunkon Social Instagram: https://www.facebook.com/groups/136264191062786/
- Jeff Pfitzer Instagram: https://www.instagram.com/jeffpfitzer/
- Jeff Pfizer TikTok: https://www.tiktok.com/@jeffpfitzer?lang=en
- Tristan Ahumada Facebook: https://www.facebook.com/labcoatagents
- TristanAhumadaYouTube: https://www.youtube.com/channel/UCJ6o6B5JPEBP57hu9VdzT4Q
- Lab Coat Agents Facebook Group: https://www.facebook.com/groups/labcoatagentsR
- Lab Coat Agents Twitter: https://twitter.com/LabCoatAgents
- Lab Coat Agents Instagram: https://www.instagram.com/labcoatagents/
Resources
Cocomocoe's surface-level thoughts as the future of TikTok stars!
https://www.tiktok.com/t/ZTR5mLHMJ/
TikTok Adds More Regional Trend Insights to its ‘TikTok Insights’ Data Tool
https://drunkonsocial.com/f/tiktok-adds-more-regional-trend-insights-to-its-data-tool
Instagram Confirms That it is Testing a ‘Re-Post’ Feature for the Main Feed
https://drunkonsocial.com/f/instagram-confirms-test-of-re-post-feature
Meta Provides New Insights Into How its Video Distribution Algorithms Work
https://drunkonsocial.com/f/meta-provides-new-insights-into-its-video-distribution-algorithms