March 8, 2021 was International Women's Day and in celebration of this, Burger King decided to tweet out "women below in the kitchen". This of course was part of a marketing strategy to get everyone's attention about the lack of professional female chef's in the restaurant industry. Was this a fail or was a it a success? Could Burger King taken a different tactic but get the same message across?
Create your
podcast in
minutes
It is Free