The Duct Tape Marketing Podcast
Business:Marketing
In this episode of the Duct Tape Marketing Podcast, I go solo and dive into the trend in the marketing consultancy agency world that is: Fractional Chief Marketing Officers or CMOs.
This episode is a must-listen for business owners, marketing professionals, and consultants seeking a game-changing approach to business growth.
I explore the game-changing concept of Fractional Chief Marketing Officers (CMOs), highlighting its cost-effectiveness compared to traditional hires. Emphasizing the importance of leading with strategy, I challenge the conventional project-based approach to marketing, advocating for a transformative focus on strategic direction. By intentionally evolving the customer journey, businesses can position themselves for sustained growth in 2024 and beyond. Tune in to discover how embracing Fractional CMOs and prioritizing strategy-first methodologies can revolutionize your marketing approach and drive long-term success.
Rate, Review, & Follow on Apple Podcasts
If you liked this episode please consider rating and reviewing the show. Click here - https://podcasts.apple.com/us/podcast/the-duct-tape-marketing-podcast/id78797836 scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode.
Connect with John Jantsch on LinkedIn - linkedin.com/in/ducttapemarketing/
Stuck trying to figure out your marketing strategy? Get Your Free AI Prompts To Build A Marketing Strategy HERE - dtm.world/freeprompts
My Favorite Podcast Conversations From 2021
5 Trends For Small Business Marketing In 2022
Happiness Begins With Gratitude
Why You Need To Humanize Your Brand
A Better Process For Finding The Best Talent
Rethinking Our Relationship To Time
A Guide For Men Who Refuse To Settle
How Shifting Your Mindset Can Boost Your Productivity
2 Creative Ways To Fuel Your Referral Engine
How To Build A Strategic Partner Network
Scaling Your Business Through Acquisition
How To Brand With Purpose
Ramping Your Brand For Exponential Growth
How To Live Your Ideal Entrepreneurial Life
Thriving In A World Of Constant Change
Grow With Your Customers By Serving Their Ecosystem
3 Types Of Referral Offers Every Business Needs
Cultivating The Lost Art Of Wonder In Your Life
7 Approaches To Help You Generate More Referrals
How Small Business Owners And Entrepreneurs Can Succeed
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
The Power of Storytelling
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlström
eCommerce Fastlane: Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips