The Duct Tape Marketing Podcast
Business:Marketing
In this episode of the Duct Tape Marketing Podcast, I go solo and dive into the trend in the marketing consultancy agency world that is: Fractional Chief Marketing Officers or CMOs.
This episode is a must-listen for business owners, marketing professionals, and consultants seeking a game-changing approach to business growth.
I explore the game-changing concept of Fractional Chief Marketing Officers (CMOs), highlighting its cost-effectiveness compared to traditional hires. Emphasizing the importance of leading with strategy, I challenge the conventional project-based approach to marketing, advocating for a transformative focus on strategic direction. By intentionally evolving the customer journey, businesses can position themselves for sustained growth in 2024 and beyond. Tune in to discover how embracing Fractional CMOs and prioritizing strategy-first methodologies can revolutionize your marketing approach and drive long-term success.
Rate, Review, & Follow on Apple Podcasts
If you liked this episode please consider rating and reviewing the show. Click here - https://podcasts.apple.com/us/podcast/the-duct-tape-marketing-podcast/id78797836 scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode.
Connect with John Jantsch on LinkedIn - linkedin.com/in/ducttapemarketing/
Stuck trying to figure out your marketing strategy? Get Your Free AI Prompts To Build A Marketing Strategy HERE - dtm.world/freeprompts
The Duct Tape Marketing Podcast with Steven Herz
Why Startup Communities are Essential
Google Analytics for Small Businesses
What Should I Be Doing
Do You Have What it Takes to Become an Entrepreneur?
How to Outsource Small Business Work
How to Thrive by Building a Community and a Strong Personal Brand
How to Build a Business as an Introvert
How to Embrace a Competitors Mindset to Grow Your Business
How to Embrace a More Diverse Approach to Marketing
The Entrepreneurs Guide to Translating Accounting
Why Cold Calling Goes Wrong
How to Add Affiliate Marketing to Your Content
The Guide to Great Podcast Guesting
How to Have a Successful Consulting Practice During Uncertainty
Create Your Own Journey
7 Reasons Why a Podcast Can Help You Grow Your Business
Building Good Relationships Is the Goal of Great Networking
How to Get the Best Out of Your Virtual Meetings
Focusing on the Customer to Grow Your Business
Create your
podcast in
minutes
It is Free
The Power of Storytelling
The Marketing Secrets Show
MarTech Podcast ™ // Marketing + Technology = Business Growth
CMO Confidential
The Goal Digger Podcast