In this solo episode, Bill Caskey shares a counterintuitive approach to controlling the sales process more effectively.
He emphasizes the importance of having a clearly defined sales process to guide prospects throughout, but advocates against trying to forcefully control or push prospects through the process.
He provides practical insights on when to disengage from unresponsive prospects and focuses on attracting customers who value and respect the sales process.
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#480: What Do You Stand For?
#479: You Can't See Your Blind Spots
#478: Start Strong in 2018
#477: Are You Silently Being Locked in the Commodity Dungeon?
#470: From Prospect to Client
#476: Listener Spotlight - Mike Black CEO Inciting Marketing
#475: Does Your Story Really Compel Anybody?
#474: Client wants to go out for a bid?
#473: Artificially Deflating Yourself Is Worse Than Inflation
#472: Arrogance, Self-Importance and Self-Awareness
#471: Commitment & Energy
#470: From Prospect to Client
#469: The Importance of Customer Experience
#468: Practice, Practice, Practice
#467: Skirting Compensation Conversation
#466: Stalled Deals
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Personal Brand Makeover #4 - Rebranding Sherri
Personal Brand Makeover #3 - Rebranding Sasha
Personal Brand Makeover #2 - Rebranding Michael
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