How much does branding matter to a speaker's career? Quite a bit, and here to talk about creating your speaking brand is industry expert, Rick Clemons.
Rick is a former student now coach with our Booked and Paid to Speak program who worked in branding for several decades. He shares his personal as well as professional experiences on the topic today.
We also talk about branding: what elements go into making a brand, what it means to have your own personal speaking brand and what questions to ask if you are creating your brand. You'll hear us weigh in on those topics and more on today's The Speaker Lab.
THE FINER DETAILS OF THIS SHOW:
Why branding is more than just your logo and your color scheme. How is a brand like a person? What do you need to think through when creating your brand? How much of branding is you defining the brand versus the market defining it for you? What is the umbrella of your brand? Do you need a company name? How do values fit into your branding? Why simplicity makes the sale. And so much more! EPISODE RESOURCES Rick Clemons' web site Rick Clemons on Twitter 40 Plus: Real Men. Real Talk podcast Episode 208 of TSL Neen James' web site Tamsen Webster's web site Booked and Paid to Speak elite program Got questions? Send them in here Email me! Subscribe on iTunes, and leave us a rating or review
40 Speaking Lessons from 400 Episodes: Part I
How to Find Your Focus with Tripp Crosby
How to Find Your Story & Build Confidence with Ravi Rajani [Student Highlight]
How to Create an Incredible Customer Experience with Shep Hyken
How to Dive Deep with Tec Clark [Student Highlight]
How to Define Your Success with Tim Schurrer
How to Find Courage and Try Something Different with Rob Ferre
Three Reasons Your Talk is Boring with Jeremy Rochford [Coaches Corner]
How the National Speaker Association Can Help Speakers with Jaime Nolan
How to Change the Narrative with Shawn Singleton [Student Highlight]
Why You Need An Abstract with Erick Rheam
How to Turn Adversity into Opportunity with Alan Stein Jr.
How to Find Financial Freedom and Flexibility with Shane Sams
Achieving Your Purpose with Darwin Li [Student Highlight]
From Sales to the Speaking Stage with Wolf Millstone
Five Mistakes Aspiring Speakers Make [Coaches Corner]
Creating Your Own Podcast with Jeff Sanders
How to Self-Publish a Book in 90 Days with Chandler Bolt
Managing Your Mindset with Francesco Samarelli [Student Highlight]
Write Your Way to Speaking Success with Jessi Beyer
Create your
podcast in
minutes
It is Free
The Everyday Millionaire
Pure Hustle Podcast
Making Bank
The Prof G Pod with Scott Galloway
I am Charles Schwartz Show