Business Infrastructure - Curing Back Office Blues
Business:Entrepreneurship
“Scaling must be done with scientific precision.” Sage advice from branding expert, Maureen Mwangi. She helps product-based companies become retail-ready with strategies rooted in data analytics and marketing research. In this episode, Maureen takes us on her journey from watching her parents build a strong brand in Kenya to her scaling products for Pepsi, Dove, and L’Oreal in the U.S. She also describes the processes for scaling commercial vs. microenterprise products. https://businessinfrastructure.tv/ Ep. 140.
141: How I Scaled & Why I Shut Down My Critically-Acclaimed Fashion Company featuring Kevin Afuwah
139: How I Scaled My Podcast to the Top 1.5% Globally featuring Laura Cathcart Robbins
138: How I Scaled Outsource Global into Africa's Top BPO Provider featuring Amal Hassan
137: How I Scale Companies with Agile & Digital Transformation featuring Lynn Bonner
136: How We Scaled Think Systems Via a Merger & Acquisition featuring Jeff Musgrove
135: How I Built a Remote Team and Scaled Unique Designz to a 7-Figure Business
134: How I Scaled My Personal Brand & Became One of the World's Top 50 Business Thinkers featuring Dorie Clark
133: How We Scaled Outgrow.co to New York's #1 B2B Tech Company featuring Saksham Sharda
132: How I Scaled & Sold 2 Businesses to Fortune 500 Companies featuring Jeff Wald
131: How I Scaled My Technical Fluency Company with Aman Agarwal
130: How I Scaled My Real Estate Company to the Top 1% with Kathleen Black
129: Let's Recap Season 10 with Alicia Butler Pierre
128: Let's File a Patent to Protect Your Invention featuring SenseHydro
127: Let's Identify & Document Key Business Processes with Cornelius Dowdell
126: Let's Use Vertify to Connect Data & Make Better Decisions featuring Wayne Lopez
125: Let's Design a Book Promotion Process with Jeffrey Pollard & Francine Smith
124: Let's Improve Our Home Office Setup with Logitech Featuring Art O Gnimh
123: Let's Design a New Podcast Setup Process with Deborah Bailey, Cynthia Culbreath, & Karen Mills
122: Let's Brainstorm Remotely with Thinksmart Whiteboard featuring Joseph Powell
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