Covering the news this week, the Campaign editorial team discusses adland's biggest issues across media, creativity and tech.
The team, hosted by media editor Beau Jackson, discusses the Sky media shortlist and why agency pitches are moving to a holding group solution their biggest clients. Tech editor Lucy Shelley delves deeper into Brave Bison's full-year results and how the agency made the Social Chain acquisition pay off. Deputy news editor Marianne Calnan gives her verdict from being on the ground at the Rise conference last week.
Plus, the team reveal the campaigns that have caught their eye in the last week, including Waitrose's fallen billboard by Saatchi & Saatchi London, Ovo Energy's "Power nap" Alexa campaign by Goodstuff and Saatchis, and Tails.com's abundance (or not?) of labradors by TheOr.
Further reading:
Now takes ‘heart-breaking’ decision to close after 13 years
Hosted on Acast. See acast.com/privacy for more information.
113. Campaign podcast: ‘Year Ahead’ event & coverage under the spotlight
112: Adland's future trends with Wavemaker, Dentsu & Accenture Song
111. Campaign podcast: Magazine winter issue special
110. Campaign podcast: Unlocking the power of human behaviour data
109. Campaign podcast: Hitachi & Mamapöol on their carbon-cutting film & the Campaign Ad Net Zero Awards
108. Campaign podcast: Waitrose controversy, Big Awards & Christmas ads part two
107. Campaign podcast: Christmas ads special with Vicki Maguire and Alex Grieve
106. Campaign podcast: Twitter, Facebook & the Media Week Awards
105. Campaign podcast: Finding a better way to grow in a downturn
104. Campaign podcast: John Hegarty on creativity in recession, plus Publicis bonuses
103. Campaign podcast: YouTube celebrates ‘modern, diverse’ Britain, plus PodPod launch
102. Campaign podcast: World Menopause Day, Gucci's galactic rave & Baz Luhrmann in adland
101. Campaign podcast: A Christmas World Cup special
100: Tesco's TikTok takeover and Campaign's Faces to Watch
99. Autumn issue deep dive with Quiet Storm’s Rania Robinson
98: Meta's Nick Baughan on advertisers, agencies, cost of living crisis, measurement & the metaverse
97: Adland pays tribute to the Queen & John Lewis' new brand positioning
96: Industry reaction to new PM Liz Truss and the cost-of-living crisis
95: The summer juggle, Boris’ legacy and the new term
94: How did our editors team up to launch ‘Campaign for creativity’ globally?
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
The Power of Storytelling
The Marketing Secrets Show
Right About Now with Ryan Alford
The Agile Brand™ with Greg Kihlström
eCommerce Fastlane: Shopify Experts Share Strategies for Acquisition, Conversion, Retention | Grow Your Shopify Store with DTC Marketing Tips