Subscribe: Apple Podcasts | Spotify | Stitcher | Overcast
Support the Show. Get the AudioBook!
AudioBook: Audible| Kobo| Authors Direct | Google Play | Apple
SummaryHey everyone. Stay tuned to the end of the interview where I’ll give you some actionable insights that I learned from my guest. These insights are also in the show notes. As always, thanks for listening.
Now on to my guest for today, Mekkie Bansil, CEO and founder of Nonfik, which helps companies create, publish, and promote ebooks.
Mekkie studied journalism yet came to believe that most books simply retold the same message. When assigned to write an ebook in a marketing job, she was dismayed that it was just thought of as a tool and that it didn’t really matter that it was any good. An expert in branding and marketing, she created Nonfik in order to help businesses create good-quality ebooks for marketing and lead generation. Nonfik is both a service and a marketplace, offering business books for free on its own platform so people can continue to return to and learn from them.
Mekkie believes connecting with customers on an emotional level first is key. When working with companies, she encourages them to be open about their story and message, and to stand up for what they believe in order to set themselves apart. She uses both words and design to help tell their story and promote their brand, and Nonfik is the latest iteration in this project to help businesses do just that.
Now, let’s get better together.
Actionable InsightsBook or Blog or Twitter or LinkedIn or JSYPR
Learn more about your ad choices. Visit podcastchoices.com/adchoices
Solving People Problems with Brett Cooper and Evans Kerrigan
Living on Purpose with Erin McCullough, Joy Slinger
Power to the Podcast with Sam Harris of Syncify
Always Learning with Rahul Aggarwal and Designhill
Finding the Sweet Spot with Dan Emery
Workers of the Future with Noah Labhart and Veryable
Breaking the Silence of Period Pain with Mark Amouzgar and Bita Ilahifar
All Inclusive with Dr. Steve Yacovelli
Networking & Negotiating with Mark Herschberg
SPACs, Startups, and Patents with Dan Salehi
The Peak of the Peak with Shaun Gold
If Not You, Then Who with Angel Ribo
It's All About the Pitch with Sydney Wong
Finding Temporary Shelter with Jacob Wedderburn-Day
Gambling on a Dream with Nick “The Lamb” Dais
Sarah Beth Perry is With the Band
Relationships Not Spam with Farzad Rashidi
Mastering the Self with Dallen Reber
Swire Ho -- The Promo Guy
Tracy Lamourie -- Getting to the Heart of PR
Create your
podcast in
minutes
It is Free
The Everyday Millionaire
Pure Hustle Podcast
Making Bank
The Prof G Pod with Scott Galloway
Habits and Hustle