Tourpreneur Tour Business Podcast
Business:Entrepreneurship
Angee Johnson joins us today to share how she built and grew Taste of SLO Walking Food Tour.
She discusses how she researched the San Luis Obispo tourism market before starting her business and outlines how she networked and collaborated with bars and restaurants.
She talks about the point in the journey she started investing in paid advertising and reveals her secret sauce to maximizing Facebook ads.
Angee also underscores the value of maintaining a working relationship with bar and restaurant staff and highlights the importance of keeping your tours fresh.
Mentioned in this episode:
Sponsored by Google 'Things to do'
Want more direct bookings and greater exposure on Google? Then go check out Tourpreneur's free course on using Google 'Things to do', a new program offering tour operators a chance to display their tours across new Google locations. Learn more here: tourpreneur.com/google
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