Joey Cofone, Founder & CEO of the much loved “tools for thinkers” company Baronfig, joins me on Outlier Book Club to decode his new book, The Laws of Creativity. We cover why creativity isn’t magic, how creators across history from Albert Einstein to Grace Hopper and Bruce Lee wielded creativity to reach incredible heights, practical ways to hone your creativity, a framework for generating ideas, Joey’s process for writing the book, and so much more.
“At this point in my career, I have art directed over 100 products from a rough idea into consumer’s hands. I’ve collaborated with incredible creators like James Clear and Roxane Gay. There came a point where it was very obvious how it all worked and fit together—because I was always interested not just in what I was doing but how I was doing it.” — Joey Cofone
EPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)
https://www.danielscrivner.com/notes/laws-of-creativity-joey-cofone
FULL TEXT TRANSCRIPT
https://www.danielscrivner.com/notes/laws-of-creativity-joey-cofone-transcript
CHAPTERS
ABOUT THE BOOK
In his book The Laws of Creativity, Joey debunks why creativity isn’t magic and shares what it is, how it works, and how you can harness it in your everyday life. Learn how to unlock your originality and awaken your creative genius with Joey Cofone—award-winning designer and Founder & CEO of the much loved “Tools for Thinkers'' brand Baronfig.
Each of the 39 Laws of Creativity are illustrated with inspiring, enlightening, and surprising stories of iconic creators across history—including Albert Einstein, Serena Williams, Martin Luther King Jr., Harry Houdini, Grace Hopper, Bruce Lee, and many more. Joey breaks down how these titans of history wielded creativity to reach incredible heights.
“Drawing on decades of experience, Joey Cofone has distilled the elements of creativity into an excellent, easy-to-use guide. The Laws of Creativity provides a roadmap for unleashing the creative force inside you.” — James Clear, Author of Atomic Habits
💌 FREE NEWSLETTER
https://www.outlieracademy.com/newsletter
🎙 LISTEN ON
iTunes: https://podcasts.apple.com/us/podcast/outlier-academy/id1523851182
Spotify: https://open.spotify.com/show/58edVNgqaPNaCSGSxM6pef?si=88f37a5d20434775
Overcast: https://overcast.fm/itunes1523851182
Learn more about your ad choices. Visit megaphone.fm/adchoices
Best Books & Authors in 2022 – Jacob Helberg (The Wires of War: The Fight Between Democracy and Autocracy for the Future of the Internet)
Best Books & Authors in 2022 – Jacob Helberg (My Favorite Books, Tools, Habits, and More)
Best Books & Authors in 2022 – Jason Crawford (Roots of Progress: On Technological Progress and How Innovation and Invention Happens)
Best Books & Authors in 2022 – Jason Crawford (My Favorite Books, Tools, Habits, and More)
Driehaus Capital: Investing in Emerging Markets and The Great Pendulum Shift | Howie Schwab, Lead Portfolio Manager for Emerging Markets Growth
Trailer – Driehaus: Investing in Emerging Markets and The Great Pendulum Shift | Howie Schwab, Lead Portfolio Manager for Emerging Markets Growth
Howie Schwab of Driehaus: My Favorite Books, Tools, Habits, and More | 20 Minute Playbook
Trailer – Howie Schwab of Driehaus Capital | 20 Minute Playbook
#147 Great Books | “The Warrior Ethos” by Steven Pressfield: A Deep Historical Examination of the Values and Ethics of Warriors Throughout History
Trailer → Great Books | “The Warrior Ethos” by Steven Pressfield: A Deep Historical Examination of the Values and Ethics of Warriors Throughout History
#146 Ezra: Using AI to Bring Fast, Affordable Cancer Screening to the World | Emi Gal, Founder & CEO
Trailer – #146 Ezra: Bringing Fast and Affordable Early Cancer Detection to Everyone
Cheat Sheet: On Category Creation, Languaging, and Why Competition is for Losers
NfX: A Masterclass on Network Effects and Investing in Network Effect Businesses | James Currier, Co-Founder of NfX
NfX's James Currier: A Buddhist Perspective of Success, Bonding Curves, Your Life on Network Effects, and More | 20 Minute Playbook
#145 Emi Gal, Founder & CEO of Ezra | Tracking 150 Biomarkers, Annual Challenges, Peak Health by 40, Becoming More Disciplined, and More
Trailer - Ezra's Emi Gal: Tracking 150 Biomarkers, Annual Challenges, Peak Health by 40, Becoming More Disciplined, and More
Cheat Sheet: On Obsessing Over Problems, Predicting the Future, and Why Healthcare Should be a Product (Not a Service)
Trailer - Cheat Sheet: On Obsessing Over Problems, Predicting the Future, and Why Healthcare Should be a Product (Not a Service)
Forward: Bringing Healthcare as a Product to a Billion People | Adrian Aoun, CEO and Founder
Create your
podcast in
minutes
It is Free
U.S Property Podcast
Aligned Money Show
Dubai Property Podcast
The Ramsey Show
The Clark Howard Podcast