Ever wondered what it truly takes to scale your business beyond the 100 million mark? This episode unfurls the incredible journey of Cameron Herald, a successful entrepreneur and author of six books. Even though Cameron isn't particularly fond of the writing process, he has embraced the power of books as a powerful marketing tool. He started his writing journey with the simple aim of boosting his speaking fees and quickly realized the potential it held for his brand. Through personal growth, mastermind communities, and coaching, he has managed to turn the challenges of entrepreneurship into a stepping stone for success.
Our conversation with Cameron doesn't just stop at book writing, we go a step further to provide practical advice on securing speaking engagements and overcoming common business bottlenecks. It's fascinating to hear Cameron's experiences with leveraging social media and self-promotion to secure inbound opportunities. He also shares his journey of co-authoring a book with Hal Elrod, the founder of the Miracle Morning, offering a unique perspective on the importance of team growth and delegation. Be prepared to be inspired by Cameron's journey and don't forget to check out his website, thecameronherald.com, for more about his work and books.
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Must-watch episodes:
SPS 143: How To Sell Books As A Podcaster & Speaker with Ryan Hawk (The Learning Leader)
SPS 142: How To Land A TEDx Talk As An Author with Corey Poirier
SPS 141: Creating A Genre, Writing Interesting Books, And The Craziest Marketing Ideas You’ve Ever Heard with AJ Jacobs
SPS 140: Everything Is Figureoutable & How To Be A Time Genius While Writing Your Book with Marie Forleo
SPS 139: From The Hood To Doing Good with Johnny Wimbrey (The Millionaire Author Mindset)
SPS 138: Changing Culture & Representation Through Children’s Books with Dr. Thomishia Booker
SPS 137: Launch Week Recap- Results & Lessons Learned From Launching My Newest Book
SPS 136: BEHIND THE SCENES: How I'm Launching My New Book - And How To Get A Copy with Chandler Bolt
SPS 135: What I Learned Writing The Second Edition & Preparing To Relaunch My Book "Published." with Chandler Bolt
SPS 134: The Secret To Writing A Quality Memoir That Changes Lives with Lianne Saffer
SPS 133: How I Write Screenplays & Books While Training For Marathons with Bo Eason (former NFL Standout)
SPS 132: From Blogger To New York Times Bestseller with Matt Kepnes (aka. Nomadic Matt)
SPS 131: Get Different With Your Book Marketing: How To Market In A Way That Stands Out with Mike Michalowicz
SPS 130: How to Re-Launch Your Book The Product Launch Formula Way with Jeff Walker
SPS 129: How I Self Published My Way To 1M+ Copies Sold And $10M+ In Business From My Book with Michael Bungay Stanier
SPS 128: How I Sold 1,000,000+ Copies Of My Book Through An Informercial with Anthony Morrison
SPS 127: Traditional vs. Self Publishing: Dropping The Mic On Which You Should Choose with Ruth Soukup (And How I Sold 500,000 Copies Of My Self Published Book)
SPS 126: How To Turn Your Nonfiction Book Into A Children’s Book (Advanced Publishing & Fulfillment Strategies) with Ellaine Ursuy
SPS 125: Live Your Message: Writing A Book That Readers Actually Implement & Turning Your Book Into An Online Course with Marisa Murgatroyd
SPS 124: How To Sell More Fiction Books & Build A Full-Time Fiction Career with Ramy Vance
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