Magnus Midtbø is a professional climber turned YouTuber from Norway. He has climbed 5.15b (9b), and his YouTube channel recently hit 1M subscribers. We talked about burning out on competitions and starting his YouTube career, the hard work behind success, favorite collaborations, go-to climbing workouts, and takeaways from training with Adam Ondra.
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Show Notes:
thenuggetclimbing.com/episodes/magnus-midtbo
Nuggets:
(00:00:00) – Intro
(00:06:39) – Burning out on competitions, and starting his career as a YouTuber
(00:10:45) – Who is Magnus’s audience?
(00:13:10) – Editing and perfectionism
(00:15:59) – The hard work behind success
(00:18:05) – Pacing and music, and making the films personal
(00:21:09) – Being an interovert as a YouTuber
(00:23:35) – Why YouTube Channels die out
(00:26:16) – Making other types of videos outside of climbing, and not being afraid of trying new things
(00:28:05) – Parallels between YouTube and climbing, and logging routes on 8a.nu
(00:29:32) – Being known for his strength, and suffering during collaborations
(00:30:19) – Free soloing with Alex Honnold
(00:32:45) – Patron question from Cody: Which collaborations were the most fun?
(00:35:59) – Jujimufu
(00:37:54) – What Magnus learned from collaborating with Juji and Tom
(00:39:37) – Getting criticism from climbers, and letting go of worrying about what other people think
(00:40:49) – Anton the Russian Ninja Warrior
(00:42:09) – What Magnus has learned from spending time with Adam Ondra, and surrounding yourself with people who make you feel lazy
(00:44:19) – Finding balance vs. focusing on one thing
(00:50:58) – A week in Magnus’s life, and why he doesn’t film many outdoor videos
(00:56:37) – Common themes between top climbers, and how many of us overcomplicate our training
(00:58:23) – What climbing means to Magnus now, and wanting to climb a V15 (8C) boulder
(01:00:04) – Quitting coffee
(01:02:05) – Magnus’s go-to strength maintenance session
(01:04:12) – Why Magnus primarily climbs on commercial gym boulders
(01:05:47) – What Magnus would do if he wanted to climb his hardest again
(01:08:45) – Feeling healthier and happier at his current bodyweight
(01:11:04) – How much harder Magnus climbs without a shirt
(01:11:49) – Training on rock
(01:13:45) – Patron Question from Andrew: Biggest takeaways from training with Adam Ondra?
(01:16:39) – Watching tutorials on cameras and editing
(01:18:33) – How collaborations come about
(01:20:24) – Dream collaborations
(01:21:34) – What’s next for Magnus’s channel
(01:25:14) – Why Magnus doesn’t outsource his editing
(01:27:26) – How it works to get paid as a YouTuber, and investing in climbing gyms
(01:29:24) – What Magnus wishes he would have known earlier about YouTube, and wishing he hadn’t had respect for climbing grades
(01:33:17) – How top climbers almost have two personalities, and balancing humility with confidence
(01:35:18) – Learning to make fewer excuses, and other gifts from YouTube
(01:37:22) – Traveling, hiking, and exploring
(01:38:48) – What’s next
(01:39:30) – Where to find Magnus on the internet
EP 105: Brent Barghahn — How to Retire Before Age 30, Extreme Unicycling, and How to Free Climb Big Walls By Yourself
EP 104: Amity Warme — Crushing in Yosemite, Growing up in Gymnastics, and Eating More to Do More
Follow-Up: Tyler Nelson — How to Train Based on Your Finger Anatomy (Teaser)
EP 103: Mina Leslie-Wujastyk — Chasing Flow State, The Role of Cleverness in Climbing, and Becoming a Mom
EP 102: Matty Hong — The History of ‘Flex Luthor’, Climbing Waterfalls in Japan, and the Camera as a Gift
EP 101: Nina Caprez — Being a Swiss Machine, Leaning into Womanness, and a Beautiful Story of Failing on ‘The Nose’
Follow-Up: Steve Maisch — My Training Plan for Hueco Round 2 (Teaser)
EP 100: Ben Moon — How Ben Moon Uses the MoonBoard, and the Evolution of Sport Climbing
Follow-Up: Paige Claassen — Dreamcatching, and Learning to Celebrate (Teaser)
EP 99: Q&A 4 — Goals for 2022, Dating on the Road, and What I’ve Learned from Nearly 100 Episodes
Follow-Up: Tyson Schoene — Building Champions, and Keeping Things Simple (Teaser)
EP 98: Kyra Condie — The Olympic Experience, Training With a Fused Spine, and Thriving in Organized Chaos
EP 97: Austin Hoyt — Favorite Zones in the Northeast, Rediscovering Old Projects, and Being a GUNKaholic
EP 96: Joe Kinder — The Love of Projecting, Leaving a Legacy, and the Other Side of Cancellation
EP 95: Tyler Algeo — Starting a Climbing Gym in Africa, Climb Malawi, and Raising Black Sons as a White Dad
Follow-Up: Steve Bechtel — When to Stick With It, and Climbing His First 5.14 at Age 47 (Teaser)
EP 94: Nathaniel Coleman — Preparing for the Tokyo Olympics, Climbing in a Sauna, and Kendama Training
EP 93: Tom Herbert (Part 2) —How to Relax to Improve your Passat Reserves, and Tom’s Life Story
Follow-Up: Natasha Barnes — Climbing Harder in a Stronger Body (Teaser)
EP 92: Tom Herbert (Part 1) — Eating More to Train Harder, Protein Synthesis, and Carbohydrate Timing
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