In a special episode about the forthcoming British Podcast Awards 2024, Gideon Spanier, the UK editor-in-chief of Campaign, looks at the latest trends in podcasting and advertising and discusses how to win at the most important awards in the UK podcast industry.
We speak to two BPA judges, Michaela Hallam, the director of content for Fresh Air, a podcast production company, and Chris Impey, co-editor of The Intelligence, The Economist’s daily news podcast, to get their expert views and awards tips.
Plus Adam Shepherd, the editor of the British Podcast Awards and head of podcasts for Haymarket Business Media’s marcoms portfolio, has details about the entry process for the BPAs — ahead of the early-bird deadline on 23 April and standard deadline on 9 May. More information is at britishpodcastawards.com
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56: Campaign podcast: Ogilvy ECD talks Sipsmith’s Mr Swan's Wimbledon Centre Court appearance
55: Campaign podcast: Inside Campaign's creativity edition
54: Campaign podcast: Rory Sutherland on the warpath to elevate role of creativity
53: Campaign podcast: The story behind the new industry forum for working-class adlanders
52: Campaign podcast: A moment of reckoning for the ad industry on racial equality
51: Campaign podcast: Standout creative work from Diet Coke, Guinness, Kiyan Prince Foundation and more
50: Campaign podcast: What makes the best (and worst) places to work?
49: Fifa's 'unapologetically Muslim' ad and Channel 4's pregnancy loss policy
48: Lifting the lid on the Campaign School Reports
47: Prince Philip media controversy and rethinking pitching practices
46: How Uncommon won agency of the year
45: Publicis/Havas merger rumours, B&Q's perfect timing, media agencies under spotlight
44: Why does the ad industry still seem like a 'private members' club'?
43: Populism v high art, Nike’s celebration of mums’ strength and W&K’s future
42: ITV's 'Harry & Meghan' hit, Maltesers, Deliveroo and Andy Nairn
41: How to be an ethical advertiser, Bodyform's Pain Museum and Airbnb's media bombshell
40: Can therapy save an agency's broken client relationship?
39: KFC's mashups with Walkers and Pizza Hut + building your network despite lockdown
38: Neurodiversity and creativity, state of the TV market, and Super Bowl roundup
37: Becoming creative 'factories' and ditching line managers
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