What's it like to be an Olympic sponsor, and how has sponsorship and marketing of the Olympics evolved? Terrence Burns of T. Burns Sports Group is here to give some insight into this history.
Follow Terrence on Twitter and read about his adventures consulting on Olympic bids at this blog.
In our Albertvile history moment, Alison looks the legendary Italian skier Alberto Tomba--better known as Tomba la Bomba--and his achievements at Albertville 1992.
In our visit to TKFLASTAN where we catch up with Team Keep the Flame Alive, we have news from:
Plus, we have news from Paris 2024 - potential big changes coming to artistic swimming, and the Myrtha Pool deal has been inked (see Episode 30 for more about temporary pools). And, how's the organizing committee doing on transportation accessibility?
For a transcript of this episode, please visit: https://wp.me/pbRtIx-21m
Thanks so much for listening, and until next time, keep the flame alive!
Photo courtesy of Terrence Burns.
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Keep the Flame Alive: The Podcast for Fans of the Olympics and Paralympics with hosts Jill Jaracz & Alison Brown
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VM/Text: (208) FLAME-IT / (208) 352-6348
Paralympian Alison Levine on Boccia (Episode 279)
Paralympian Matt Stutzman on Para Archery (Ep. 278)
Book Club Claire on Inaugural Ballers (Episode 277)
Geoff Wightman on the 1500m and Announcing (Episode276) - Edited
Marketing the Paralympics with Alexis Schaefer(Episode 275)
Keep the Flame Off the Podium - A Crossover Special (Episode 274)
Andy Spalding on Anti-Corruption at the Olympics (Ep. 273)
Film Buff Fran on "Jappeloup" (Episode 272)
Dick Pound on Doping (Episode 271)
Dick Pound on the Olympic Movement (Episode 270)
Episode 269: Michael Payne on the Early Days of Olympic Marketing
Episode 268: Historian Bill Mallon on Seoul 1988
BONUS: What's Our Patron Audio Like?
Episode 267: Keep the Anything But Footy Flame Alive Special
Episode 266: Film Buff Fran on "The Cutting Edge"
Episode 265: Izzy Cerullo on LA 2028
Episode 264: Visiting the Atlanta 1996 Archives
Episode 263: Lightning Round with Rob Snoek, Sydney Collier and McKenna Geer
Episode 262: Book Club Claire on "Snowball's Chance"
Episode 261: Paris 2024 Travel with Ken Hanscom
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