Goal setting in business. Long time friend of this podcast Steve Sims, AKA the man that can, whose clients include Elton, Elon and Sir Richard, has one piece of proven advice for all of us … Go for stupid. Ignore it and you and your business is destined for a life of mediocrity. Listen to it, and you just may achieve the ridiculous! It’s a strategically stupid episode 650 of The (14 year-old, award-winning) Small Business Big Marketing podcast.
A little more about Go For Stupid author Steve Sims ...
Steve Sims is the visionary founder of the world’s first luxury concierge that delivers the highest level of personalised travel, transportation, and cutting-edge entertainment services to corporate executives, celebrities, professional athletes, and other discerning individuals interested in living life to its fullest. He is also author of a fantastic book on how and why to set ridiculous goals, aptly titled Go For Stupid: The Art of Achieving Ridiculous Goals.
Previous interviews with Steve Sims:
A simple referral marketing technique | 236
How to get Elton John as a client | 452
Steve teaches you how to ignore what everyone else thinks and go for big, stupid, ridiculous goals. From organising a private dinner in front of Michaelangelo's David to securing a tour of SpaceX led by Elon Musk himself, his accomplishments always start with the same questions: How far can I take this? What would make this a stupid achievement?
You’ll also discover:
Oh, and one last thing. Despite Steve’s pommy accent and a network of people any of us would kill for, he looks like he’s just stepped off a Harley and is ready to rumble!
I started off by asking Steve why he loves to be laughed at!
Businesses that make this podcast possible
eBusiness Institute - Watch eBusiness Institute's free 90-minute Masterclass on how and why to buy, renovate & sell content websites.
StudioHawk - No generalists, just a damn good SEO agency (award-winning actually!).
Patreon - Join Timbo's Business Owner Membership and take control of your marketing.
Book Tim Reid - Keynote or conference emceeing.
As always, thanks for your support. May your marketing be the best marketing.
Timbo Reid
See omnystudio.com/listener for privacy information.
6 proven small business marketing strategies that helped generate $25M revenue with Authentic Education's Cha Tang | #504
Gardener Bryan Clayton has created the Uber for lawn care (and he's cleaning up) | #503
How to successfully rebrand without alienating your customers with bikini connoisseur Rebecca Klodinsky | #502
How to adapt your marketing during Coronavirus (COVID-19) with Ben Newsome of Fizzics Education | #501
Your most asked small business marketing questions answered by Timbo in this milestone episode | #500
Outland Denim's James Bartle on how one movie changed the entire direction of his life | #499
Taking on the big banks and winning with Spriggy co-founder Mario Hasanakos
The art AND science of standing out in this ridiculously crowded marketplace
Boost sales & bust customer churn with this stupidly simple (and fun) customer-engagement hack
Marx Acosta Rubio made a fortune hiring a cocaine addict (twice)
This is My Life’s Tony Knight hated business until he found his passion
Netflix star & Beverly Hills Realtor Peter Lorimer shares his 666 Rule for growing a remarkable business
Seth Godin on how to develop a solid marketing mindset to create a remarkable business
Selling Secrets of Master Door-to-Door Salesman Chandler Smith (These Can Be Used Anywhere)
Multiple revenue streams have created a 7-figure business for swimming coach Brenton Ford
Proven business growth strategies from one of Australia's best founders
eCommerce person of the year, Julie Mathers, on how she’s built a $15M empire in just 5-years | #488
Backyard axe-throwing lead to the launch of Lumber Punks | #487
Simple (and effective) ideas to improve your customer experience with Local Measure’s Jonathan Barouch | #486
Jimmy Barnes's keyboard player Lachy Doley on how to make a living from the cut-throat music industry | 485
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
Communication Research Podcast
newbooksincommunications.com
Powerful Insights
Solo Practice University® Guest Lectures
Podcasts - Autopilot Your Business