In this episode, Eric Malzone chats with Ian Mullane, the founder of Keepme, about how artificial intelligence (AI) is changing the fitness game. They discuss Keepme's success in using AI to keep gym members engaged and improve sales. Ian breaks down the power of AI, from predicting member actions to creating personalized content. The conversation highlights the importance of data and how AI helps gym operators make smart decisions. They also explore real-world uses, like crafting tailored content and enhancing fitness campaigns. Tune in for a peek into the future where wearables play a big role in shaping the fitness world!
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LINKS:
https://connectedhealthandfitness.com/events/connected-health-fitness-summit-2024
https://www.wrkout.com/
Don Faul - The Future of CrossFit
John Welbourn - Power Athlete & The Need For Authenticity
Austin Cohen & Justin Turetsky - FlexIt & Evolving from "F Word" to Health
Ross Stewart Campbell - Beyond Activ & Global Industry Perspectives
Brian Kirkbride - FitLab & Nike Studios
Carl Hardwick - OPEX, CoachRx, & Simplifying Fitness
Vadim Fedotov - Bioniq & The Future of Personalized Supplements
Cody Mooney - Pliability & The Mindful Movement Market
Eric Durak - The GLP-1 Playbook
Paul Bowman - Wexer & Macro Trends in Content Consumption
Jason McCarthy - GoRuck & The Critical Role of "Social Fitness"
Saeju Jeong - Noom & The Future of "GLP-1 Companion Services"
Brendan Rice - Wodify & Better Retention with Better Communities
Forrest Smith - Kineon & An Introduction to Red Light Therapies
Adam Menner - The Business Of Strength
Brian Furey - Nature's Fynd - Yellowstone's Gift of Better Food
Chris Craytor - Health & Fitness Association - The Rebrand & Event Recap
Robb Wolf - LMNT, GLP-1, & The Joe Rogan Experience
Ryan Duey - Plunge & Scaling Cold Immersion Therapy
Mike Goscinski - The Future of the Health & Fitness Association
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