In this episode, Eric Malzone chats with Ian Mullane, the founder of Keepme, about how artificial intelligence (AI) is changing the fitness game. They discuss Keepme's success in using AI to keep gym members engaged and improve sales. Ian breaks down the power of AI, from predicting member actions to creating personalized content. The conversation highlights the importance of data and how AI helps gym operators make smart decisions. They also explore real-world uses, like crafting tailored content and enhancing fitness campaigns. Tune in for a peek into the future where wearables play a big role in shaping the fitness world!
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LINKS:
https://connectedhealthandfitness.com/events/connected-health-fitness-summit-2024
https://www.wrkout.com/
Catalysts For Change - Sam Pogue
Two Fit Crazies - Christine Conti & Brian Prendergast
Building Culture to Generate Referrals - Vince Gabriele
The ABC's of Publicity - Lisa Simone Richards
Marketing Fundamentals - Scott Rawcliffe
Functional Mental Toughness - Brad Cooper
The Evolution of Strength Matters - James Breese
Fitness Business Asia - Jack Thomas
New Horizons of Ignorance - Max Shank
Exogenous Ketones - Frank LLosa
Automating & Scaling Online - Dave Smith
Entrepreneurial Success Habits & Sales Mindset - Matthew Januszek
VR, AR, AI, and Gyms of The Future - David Shaw
Inside Tracker - Jonathan Levitt
Cannabis & Intentional Recovery - Don Moxley
The Future of Youth Fitness - James FitzGerald & Jeff Martin
Making the Leap Online - Ru Anderson
USA Cycling - Kevin Dessart
Interpretation of Movement - Lee Taft
The Godfather of Fitness Marketing Has Returned - Ryan Lee
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