Craig Spence, Chief Brand and Communications Officer at International Paralympic Committee, joins us to discuss the IPC's new strategic plan--or at least some of it. Plus, we get into how the IPC is different from the International Olympic Committee, what goes into revamping the classification system and the making of the We the 15 campaign.
Follow Craig on Twitter, LinkedIn and Instagram.
In our TKFLASTAN Update, we've got news from:
Plus, we have news from Paris 2024, including a devastating flood that's hit the site of the surfing competition.
For a transcript of this episode, please visit our website.
Thanks so much for listening, and until next time, keep the flame alive!
Photo courtesy of Craig Spence.
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Keep the Flame Alive: The Podcast for Fans of the Olympics and Paralympics with hosts Jill Jaracz & Alison Brown
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VM/Text: (208) FLAME-IT / (208) 352-6348
Film Buff Fran on "Jappeloup" (Episode 272)
Dick Pound on Doping (Episode 271)
Dick Pound on the Olympic Movement (Episode 270)
Episode 269: Michael Payne on the Early Days of Olympic Marketing
Episode 268: Historian Bill Mallon on Seoul 1988
BONUS: What's Our Patron Audio Like?
Episode 267: Keep the Anything But Footy Flame Alive Special
Episode 266: Film Buff Fran on "The Cutting Edge"
Episode 265: Izzy Cerullo on LA 2028
Episode 264: Visiting the Atlanta 1996 Archives
Episode 263: Lightning Round with Rob Snoek, Sydney Collier and McKenna Geer
Episode 262: Book Club Claire on "Snowball's Chance"
Episode 261: Paris 2024 Travel with Ken Hanscom
Episode 260: Ryan Shane on Short Track Speed Skating
Episode 259: Gymnastics Choreography with Nicole Langevin
Episode 258: Terrence Burns on Bidding for the Olympics
Episode 257: Terrence Burns on the Development of Olympic Sponsorship
Episode 256: Film Buff Fran on "Race"
Episode 255: Blake Hughes on Ski Jumping
Episode 254: Paralympian Louise Sugden on Para Powerlifting
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