The health insurance industry as a whole has always lagged behind in terms of customer experience. Jane Hayes, who has spent her entire career at Health Alliance, recently moved into the Chief Experience Officer role. In this episode, Jane explains how she has improved customer experience in an industry with not only historically low customer satisfaction ratings, but also a great deal of regulations.
"Anytime that we get to interact personally with customers, is a great opportunity to learn from them.”
Northwestern University Professor on Chatbots and the Future of CX | Ep 78
Showpad VP of Product Marketing on Selling to the Modern Buyer | Ep 77
Fifth Third VP of Digital Line and Fintech Marketing on Staying Social in a Regulated Industry | Ep 76
Vanille Patisserie President on Building a Luxury Brand | Ep 74
6Sense Chief Marketing Officer on ABM | Ep 73
The Pat Tillman Foundation Executive Director on the Power of Storytelling | Ep 72
Farmer's Fridge Chief Technology Officer on Smart Fridges and Customer Experience | Ep 71
FCB Chicago Chief Marketing Officer on the Changing Landscape of Advertising Agencies | Ep 70
Capgemini Head of Marketing for Manufacturing, Automotive, and Life Sciences on Marketing | Ep 68
CHAARG Founder on Building a Movement of Empowered Women and Fitness | Ep 63
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