The Recruiting Brainfood Podcast
Business
How to Build a Recruitment Marketing Content Engine
We know that producing quality content is mandatory in todays world of hyper competition for attention. And whilst many of us have enough in us to produce one or two pieces here and there, very few of us have the ability to consistently output high quality stuff. Why is this? How come other people are more able? Is it just talent or is it really technique?
You will learn:
- Ideas generation
- Writing for your audience
- Network and amplification
- Conversational marketing
- Algorithm activation
- Content repurposing / content upcycling
- Transparency as a content source
- and making gold out of lead.
All this and more with Joel Lalgee, Lead Recruiter (Hirewell), Christina Robinson, MD (Green Umbrella) & Clair Bush, VP of Marketing (Adway)
Ep169 is sponsored by our buddies Adway
Adway - Automated Social Recruitment Marketing
Way simpler. Way smarter. Way more talent.
Curious about the next gen solution for recruitment marketing? Adway provides ambitious talent acquisition teams with a fully automated platform to unleash their recruitment marketing and ensure more, better candidates at scale.
Brainfood Live On Air - Ep56 - NEW - LinkedIn Changes in 2020 with Andy Foote & Victoria Rush
Brainfood Live On Air - Ep55 - Pushing the Reset Button on D&I with Luke Davis, Torin Ellis & Julie Ann Sowash
Brainfood Live On Air - Ep54 - How to Organise an Online Hackathon
Brainfood Live On Air - Ep53 - Mental Health for Recruiters During Lockdown w/ Garry Turner, Helen Amery & Zuzana Tarclova
Brainfood Live On Air - Ep52 - Sourcing Shortcuts - Best tools & extensions with Jonathan Kidder
Brainfood Live On Air - Ep51 - How to build a Differentiated Employer Brand w/ Chris Wray, Head of Recruitment Strategy at Sainsbury's
Brainfood Live On Air - Ep50 - Internal Mobility w/ Andrew Gadomski & Katrina Hutchinson-O-Neill
Brainfood Live On Air - Ep49 - Open Hiring No CV, No Interview w/ Robin Schooling & Gerry Crispin
Brainfood Live On Air - Ep48 - How to develop a Sourcers Mentality w/ Aaron Lintz
Brainfood Live On Air - Ep47 - Mainstreaming D&I - A Brainfood How-To with Joanne Lockwood & Neil Morrison
Brainfood Live On Air - Ep46 - Recruitment Marketing Benchmarks Report with Chris Forman
Brainfood Live On Air - Ep45 - How to Write Copy Candidates Want To Read with Katrina Kibben and Mitch Sullivan
Brainfood Live On Air - Ep44 pt2 - Assessing Coders - A Brainfood How To with Amy Miller
Brainfood Live On Air - Ep43 - How to message software engineers w_Erin Mathew
Brainfood Live On Air - Ep42, Social Good for Hiring Success with Jerome Ternynck
Brainfood Live On Air - Ep41: MUST HAVE RECRUITER SKILLS for the 2020's w/ Kevin Blair
Brainfood Live On Air - Ep40, Facebook Ads for Recruiting, w/ Fanny Comba, Jelmer Zuidema, Jelmer Koeppalmans and Andrew Bryce
Brainfood Live On Air, Ep39 - We Have To Talk Brexit w/ Dr Sarah Lieberman
Brainfood Live On Air, Ep38 - Tech Related Job Displacement with Rob McCargow & Yvette Cameron
Brainfood Live On Air - Ep37, TruTibute & the Value of Community w/ Piret Luts, Shannon Pritchett, Jamie Leonard & Bill Boorman
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