A one-man band video production company is all about the hustle and grind. When it comes to video, doing it all by yourself is hard and something usually suffers, whether it’s the quality of the video, the administration part of your business or your own personal time.
Most of us start out as a one-man band production, but there usually comes a point when growing your video production team becomes inevitable.
But growing your video production team isn’t as easy as it sounds. You’ve got to find the right talent, understand how much to charge and figure out what the right pace for growth is for your company.
You’ve got to consider everything from the type of equipment you use to how anyone who represents your brand will be dressed to whether you’ll have makeup artists on set or not.
The good news - you don’t have to do everything at once. Growth is a process, you just need to understand which things to do first and how to scale at a pace that works for you.
In this episode, I speak with Jeff Harrison from Swing Point Media to provide our growth tips and marketing secrets.
If you’re ready to transition from one man band to growing company, you don’t want to miss this episode of Video Marketing Mastery.
Ep. 84: What Marketers Can Learn From the End of YouTube Annotations
EP 83: The 5 Types of Videos Every Business Needs
Ep. 82: Why Justin Trudeau Toured Vidyard’s Headquarters
Ep. 81: 12 Tips for Holding Your Viewer’s Attention on Video
Ep. 80: Why Facebook and Instagram are Copying Snapchat
Ep. 79: How to Use Video to Protect Your Business from a Social Media Crisis
Ep. 78: What You Can Learn from the Rise of Streaming
Ep. 77: How to Accelerate Sales with Video (Originally on Facebook Live)
Ep. 76: March Madness’s Record-Breaking Livestream
Ep. 75: Case Study: How to 10x Your Engagement With a Content Series
Ep. 74: GoPro Goes Mobile (But is it Too Late?)
Ep. 73: 9 Killer Content Ideas for Facebook Live Events
Ep 72: Twitter Takes Live Video to the Next Level
Ep 71: Who Should Lead the Sales Process: Marketing or Sales?
Ep 70: What Google’s Algorithm Update Means for Marketers
EP 69: 13 Lessons Video Marketers can Learn from Professional Speakers
EP 68: YouTube's Next Big Business Move
EP 67: ABM vs. Inbound Marketing — How It Affects Your Video Strategy
EP 66: How Samsung Is Problem-Solving with Video
EP 65: The Dark Side of Video: 5 Critical Mistakes Marketers Make
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