If a marketing expert promises you results that seem too good to be true, it probably is.
In this episode, Matt and Kirk discuss why they believe it’s irresponsible for “marketing gurus” and “lead-generation experts” to claim that they can fill financial advisors’ pipelines and get them 10X the results. They also talk about what advisors have to gain by shifting away from a “quick win” marketing mindset.
In this episode, you will learn:
Tune in now to consider a new way to think about quick-win promises from marketers.
Resources: Top Advisor Marketing | Kirk's LinkedIn post | Death By Referrals
Brought to you by: iris.xyz
Episode 13 - Get to Know John Frankot & TripleRMedia's HNW Marketing Approach
Episode 12 - 9 Outcomes of a Great Advisor Brand
Episode 11 - 5 Steps to Creating Great Content
Episode 10 - Get to Know Robert Sofia & Snappy Kraken's Marketing Platform
Episode 9 - 7 Keys to an Ultra Effective Advisor Website
Episode 8 - Getting to Know Sheryl Brown of Ash Brokerage
Episode 7 - 5 Big Marketing Mistakes Advisors Make
Episode 6 - The Importance of Making Small, Cummulative Impressions
Episode 5 - The Real Scoop on Inspiring Referrals
Episode 4 - The Pursuit of Absolute Engagement w/Julie Littlechild
Episode 3 - Get Quoted: Tips & Tactics to Become the Most Quotable Financial Advisor In Your Market w/Veronica Dagher
Episode 2 - Top 5 Keys To Working With the Press To Grow Your Advisor Practice w/Matt Ackermann
Episode 1 - Sales vs. Marketing
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