Priming is a technique whereby exposure to one stimulus influences a response to a subsequent stimulus without conscious guidance or intention. In other words, it’s a subconscious influence on our behavior. And it’s powerful.
In this grooving session, Kurt and Tim discuss the power of priming and how the socks you wear can influence your day. We discussed how replicability of many studies has been a challenge for several research projects; however, the effects of priming are no less robust.
We talked about the amazing research that Gary Latham, PhD and his colleagues conducted on how a watermark on a tip sheet had dramatic effects on the results achieved. Amazing stuff.
CONTEST ALERT! If you’d like a free pair of Einstein “Today I am smart!” priming socks, share this episode on LinkedIn, Twitter or Facebook with: #IWANTSOCKS. We’ll pick randomly to identify 3 winners and we’ll be in touch by the end of the September.
Behavioral Grooves
Visualize A Horse...But What If You Actually Can’t? Aphantasia Explained With Dr Adam Zeman
Want to Know How Priming Works? It Starts With Your Conscious, Not Your Unconscious | John Bargh PhD
Rory Sutherland: The Opposite of a Good Idea is a Good Idea [Republish]
How Good People Fight Bias | Dolly Chugh [Republish]
Groove Track | No, Short-Term Rewards Don’t Drain Long-Term Motivation
The Power of Unity: Robert Cialdini Expands His Best Selling Book Influence [Republish]
Groove Track | 12 Words That Improve Company Performance
Delusions Can Actually Be Useful: Hidden Brain’s Shankar Vedantam Reveals How [Republish]
How To Find Meaning IN Life | Dr Brian Lowery PhD
How Do Incentives Actually Impact Motivation? | Dr Indranil Goswami PhD
Groove Track: Cab Driver Study
Can You Really Love Things As Much As People? With Aaron Ahuvia
The Loss of Common Sense: How To Gain A Little Perspective | Martin Lindstrom
Trust Your Gut? Only If The Data Supports It | Seth Stephens-Davidowitz
Changing Our Mind: Exploring How Mental Illness Is Managed with Daniel Bergner
Finding Out What Your Customers Want and Why It Matters | Andrea Belk Olson
From Distracted To Focused: Nir Eyal’s Secrets On How To Be Indistractable
You Have Dignity Because You’re Human, Not Because You Work | Jonathan Malesic
How To Fix Burnout (Hint: It Isn’t Another Yoga Session) | Jennifer Moss
You Can Change Someone’s Mind But Are You Sure You Want To? | David McRaney
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