Using the Whole Whale - A Nonprofit Podcast
Business:Non-Profit
Interview with Meghan Daly, Whole Whale's Paid Social Manager about the changes that will impact digital advertisers on Facebook.
Simply put, iOS14 is Apple’s most current iPhone operating system. iOS14.5 is an update to this operating system that will include many things (including 200+ new emojis!), but the specific update that’s generating a lot of buzz is the launch of an in-app prompt. This prompt essentially asks users to opt-in and “allow” apps and websites to track their activity.
Once the update goes live (currently projected for early Spring) this means an iPhone user with the update installed will open up an app like Facebook, for example, and see the following prompt:
If a user opts into tracking, nothing really changes. But if a user opts-out, it will change how advertising giants like Facebook are then able to collect and utilize that user data. This means it will also change whether you, as a Facebook advertiser, have access to that data.
264: Using Inclusive Language for writing online | InclusivityTool.com
263: (news) Whistleblower Aid vs Facebook & Amnesty out of Hong Kong
262: Fundamentals of Copywriting for a Cause
261: (news) Volunteers kidnapped & Breast Cancer Fraud
260: What happens when Cryptocurrency meets DAFS? Endaoment
259: (news) Nonprofits Helping Afghan resettlement and Indigenous community Reparations
258: (news) Changes at Change.org and NYC Housing self-dealing
257: (news) Billions Pledged at UN & Crypto Giving Trend
256: (news) Haiti Supply Chain Issues & Omaze lands $85M Funding
255: Planned Giving & The One Thing to Know
254: (news) Nonprofit Reality Show & 9/11 Day of Service
253: (news) HRC President Fired & Afghan Refugee Support
252: (news) Hurricane Ida & Afghanistan Nonprofit Response
251: (news) Afghanistan Fundraising & Nonprofit Democracy Report
250: (news) Afghanistan & Haiti - How Nonprofits are Responding
249: (news) Half of U.S. Gives & ASPCA Overhead Questions
248: From Fellow to Fulltime - Kariesha Martinez exit interview
247: (news) Bezos Blasts Off Donation & Nonprofit Trust Report
246:(news) Nonprofit Closure Trend & Steph Curry Joins NinetyToZero
245:(news) Fundraising Scrutiny & Frontline SMS Closes
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