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Innovation Forum podcast

Innovation Forum podcast

Business

Reality check: the rise of corporate greenhushing

Reality check: the rise of corporate greenhushing

2024-03-06
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René Groot Bruinderink, head of climate solutions for the UK and Netherlands at South Pole, talks with Innovation Forum's Ian Welsh about the latest trends in corporate ...

René Groot Bruinderink, head of climate solutions for the UK and Netherlands at South Pole, talks with Innovation Forum's Ian Welsh about the latest trends in corporate environmental impacts, as highlighted in South Pole's recent annual net zero report. They discuss the corporate drivers in climate change, the rise of “greenhushing" and the challenges for business to deliver on climate targets.

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