The FORD Method in Real Estate. No, not the car company, but an actual method for talking to your clients to build a better relationship with them. FORD stands for Family, Occupation, Recreation, and Dreams. People like to talk about themselves so using this method builds a better bond with your client. Watching tonality, gestures, body language, and just listening are a great way to build that relationship and use this method. Do not make the conversation about you. You are shooting for a 25% about you and 75% about the client. I give some great examples in this podacst of the four subjects you want to discuss.
Quotes and What they Mean to Me - EP80 - Real Facts on Real Estate
Your Career in Real Estate - EP79 - Real Facts on Real Estate
Is Your Business Running You - EP78 - Real Facts on Real Estate
Be the Architect - EP77 - Real Facts on Real Estate
The Four Medias of Real Estate - EP76 - Real Facts on Real Estate
Seven Reasons Why We Always Win - EP75 - Real Facts on Real Estate
Estate Sales - EP74 - Real Facts on Real Estate
2020 Vision for Referrals - EP73 - Real Facts on Real Estate
Always Be Hiring - EP72 - Real Facts on Real Estate
The Next Phase in Reopening Massachusetts - EP71 - Real Facts on Real Estate
Five Must Know Words in Sales - EP70 - Real Facts on Real Estate
Back to Work We Go - EP69 - Real Facts on Real Estate
The Reopening of Massachusetts - EP68 - Real Facts on Real Estate
Finding Listings in Any Marketplace - EP67 - Real Facts on Real Estate
Fix That Broken Mindset - EP66 - Real Facts on Real Estate
Open House COVID-19 Style - EP65 - Real Facts on Real Estate
Now is the Time to Strike - EP64 - Real Facts on Real Estate
Getting Creative - EP63 - Real Facts on Real Estate
Things to do Now in a Changing Market - EP62 - Real Facts on Real Estate
A Step-by-Step Guide to Becoming a Video Guru - EP61 - Real Facts on Real Estate
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