The leap from communications to business leadership remains rare within major multinational corporations, but it is one that Jackson Jeyanayagam undertook when he became VP and general manager of Clorox's consumer business in 2019.
In conversation with PRovoke Media editor-in-chief Arun Sudhaman at the PRovokeGlobal Summit last week, Jeyanayagam talked about the lessons he has learned along the way, including the qualities communicators can bring to broader management roles within businesses, and the challenges they need to overcome if they are to make a similar shift.
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Mars' Kimberly West on 'purpose fatigue' (Ep. 173)
EY's Janet Balis (Ep. 172)
Jenna Young on Cannes and creativity (Ep. 171)
Gail Heimann's highlights & lowlights from Cannes 2019 (Ep. 170)
WE's Kass Sells on agency transformation (Ep. 169)
Cannes: The data-driven PR industry, with Weber Shandwick (Ep. 168)
The Rise of Virtual PR Agencies (Ep. 167)
Why public relations & SEO need each other (Ep. 166)
Cheryl Overton on what real diversity looks like. (Ep. 165)
Larry Weber on how far tech PR has come (Ep. 164)
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Claudine Moore; Digiday's Brian Morrissey (Ep. 162)
Notes from Newhouse School/Fear & The Future of PR (Ep. 161)
Tom Doctoroff on Chinese brands & consumers (Ep. 160)
The state of the Asia-Pacific PR industry (Ep. 159)
To pod or not to pod? (Ep. 158)
Redhill's Jacob Puthenparambil (Ep. 157)
Australia's History will be Kind & Poem (Ep. 156)
Firehouse Strategies (Ep. 155)
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