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Hosts: Casey Cangelosi and Ksenija Komljenović
Producer: Ksenija Komljenović
Guest: Joe Porter https://joeporteronline.com/
Watch here Listen below
00:00 Intro
00:51 Music History: November 18 – what would you buy with $37,000?
04:00 Guest intro: Joe Porter
05:45 Joe’s back story
14:55 How did YouTube come about?
19:22 Creation of the super-popular sound effects videos (12 million to 90 million views each)
21:11 YouTube popularity and content made for kids
24:07 When did you start monetizing your work?
26:34 Cover songs revenue
28:30 Signing up for YouTube partnership
30:00 Viral videos, targeting
35:38 Actionable advice for developing a YouTube channel
39:03 Click-on rate and thumbnails
41:45 YouTube algorithms
46:52 How does online success impact the offline world?
49:02 How should someone approach using YouTube as a tool not to go viral, but to seek employment?
54:10 You would be surprised how many people do/do not have adequate performances up online
54:58 No matter what career you choose, it is going to be hard work
57:00 Ryan Carlisle from IG: Is it better to upload regularly or your best content?
58:05 Josh Jones from IG: How do you get so good at so many percussion instruments?
1:00:03 thomas.perc from IG: Where is a good place to start equipment-wise to record high quality audio/video performances?
1:02:44 Jesse Guo from IG: Is it possible to grow a significant audience without making content for the masses?
The @Percussion - Episode 102 Morris Palter
The @Percussion - Episode 101 Gene Koshinski
The @Percussion - Episode 100 - 100th !
The @Percussion - Episode 99 Patti Niemi
The @Percussion - Episode 98 Zoltan Racz
The @Percussion - Episode 97 Paul Rennick
The @Percussion Podcast - Episode 96 Micah Detweiler and Cristian Good
The @Percussion Podcast - Episode 95 Beverley Johnston
The @Percussion - Episode 94 Jacob Garcia
The @Percussion - Episode 93 Carol and Raymond Helble
The @Percussion - Episode 92 Nani Agbeli
The @Percussion Podcast - Episode 91 Will James
The @Percussion - Episode 90 Scotty Horey
The @Percussion - Episode 89 Julie Spencer
The @Percussion - Episode 88 Greg Beyer
The @Percussion - Episode 87 Tim Feeney
The @Percussion - Episode 86 Marco Schirripa
The @Percussion Podcast - Episode 85 Mark Boseman
The @Percussion - Episode 84 Michael Eagle with Philipp Rütsche and Philipp Meyer
The @Percussion - Episode 83 Pete Zambito
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