Tommy Griffith has been doing search engine optimization for more than 10 years. He previously managed SEO at PayPal and Airbnb, and now runs ClickMinded, a digital marketing training platform for marketers and entrepreneurs.
Tommy started ClickMinded as a side project while working full-time at Airbnb. He grew it until it started generating more revenue than his annual salary. Two years ago, he quit Airbnb to go full-time on it and ran into a number of problems in trying to grow the business from there.
In this episode we not only discuss the ins and outs of SEO in an organization but also what it took for him to burn all the boats and launch his own company. Note that it is not a kumbaya tale but rather a story of hard work.
Strategy guides from ClickMinded:
https://www.clickminded.com/seo-strategy/
https://www.clickminded.com/digital-marketing-strategy/
Tommy's links
Web: https://www.clickminded.com
Twitter: https://twitter.com/TommyGriffith
Facebook: https://www.facebook.com/clickminded/
Burning the boats: https://www.clickminded.com/burning-the-boats/
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Andrew Wehrlen: Audiobook Narrator
Brandon Wood: Founder of Gearist
Dustin Cubit: Game programmer on Call of Duty
Jill Angie: Coach and host of Not Your Average Runner
010 Michael Woudenberg: Iraq War Veteran
009 Drew Sample: Urban Farmer and host of The Sample Hour
008 Jennifer Aguilar, MHEd
007: Addendum: Isaiah Gooley
006: Eric Hunley
005 Addendum: Isaiah Gooley
004 Adam Hansen: Innovation Expert
003 David Rollins: Author and Documentary Filmmaker
002 Tim "Lucho" Waggoner: Professional Ultra-runner and Ironman
001 Hunter Maats: Co-host of the Bryan Callen Show
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