Generating new leads is great, but if they aren’t converting then what’s the point?
Typically, this happens for one of two reasons: they either don’t see your solution as an urgent priority, or they don’t understand how your product or service solves their most pressing problem. The latter being a marketing communication problem.
The leads you already have may very well be good leads. They just might not have the clarity and confidence to commit to the purchase. The buying journey shouldn’t be a confusing one. It should be as easy as following a FedEx packing with a tracking number.
In this week’s episode, you’ll learn how video can help clarify your marketing message so that your customers “get” how your product or service can help them achieve their desired outcomes.
If you’re consistently generating new leads for your business but need help converting them into customers, tune in to this week’s episode of Video Marketing Mastery.
Ep. 416: How to Differentiate your Business when you and your Competitors Sell the Same Thing w/ Kasen James
Ep. 415: The Biggest Problem Businesses Create with their Customer Journey w/ Jason Fair
Ep. 414: Don't Do This On LinkedIn! w/ Jordan Herelle
Ep. 413: Todd interviews Kim Le about how his Remote Selling Secrets helped her business
Ep. 412: Searching for a new job? Here's how to stand out! w/ Kasen James
Ep. 411: Vidyard Updates Crush LinkedIn! w/ Jordan Herelle
Ep. 410: Come Along with Todd & Thomas as they Close a Deal!
Ep. 409: 3 Steps for Planning Your Next Video Project w/ Jordan Herelle
Ep. 408: Why You Need To Create Momentum On Your Landing Page w/ Thomas Hicks
Ep. 407: How to Dominate B2B & B2C Sales w/ Jason Fair
Ep. 406: How to Fix Your Buyers Journey w/ Jordan Herelle
Ep. 405: Gated vs. Non-Gated Content w/ Jason Fair
Ep. 404: Reevaluating Pink Hair & Conversion Tactics w/ Thomas Hicks
Ep. 403: When You Should Invest In Professional Videos w/ Jordan Herelle
Ep. 402: Why You Need A Service Focused Mindset W/ Thomas Hicks
Ep. 401: How long does it take to make a video? w/ Jason Fair
Ep. 400: New Data Buyers Prefer to Buy Online w/ Jason Fair
Ep. 399: Why Your Projects Should be Led by a Strategist w/ Jordan Herelle
Ep. 398: Why Helpful Content Generates Leads
Ep. 397: 80% of Buyers Prefer Buying Remotely
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