Using the Whole Whale - A Nonprofit Podcast
Business:Non-Profit
This week we trade social impact ideas with Adam Soclof, senior Brand Marketing expert.
We exchange 4 social impact/b corp/nonprofit ideas. We thrash on the idea, 'why would this fail', 'why would it succeed', the difficulty of execution. Not being precious with the idea, knowing that others may take it and run.
We then score the idea based on Impact, financial viability and scalability. The loser donates to the winner's charity of choice.
This week's ideas:
- Sponsored shower stations in cities.
- Under Profiled day, helping underserved people become seen on LinkedIn.
- Homeless donation platform itemizing ways to help as a service.
- Don't Profile Me Day, raising awareness about camera facial recognition.
084: Totally Uncorked with Nonprofit Branding Evangelist Elaine Fogel
083: Amplifying talent in the arts — on both sides of the curtain — with 21C Media Group
082: Understanding workplace giving with America's Charities
081: Risky Business with Risk Alternatives
080: Using Facebook Messaging for Organizations
079: The role of a digital team at Communities in Schools
078: GivingTuesday Predictions and tips for your organization
077: Making fundraising mobile with MobileCause
076: Distilling what you need to know about SEO for social impact
075: How to think about designing and building websites with Great Believer
074: The strategy of staying top of mind with content
073: The Clean Money Revolution - Author Interview
072:How Voting Should Work with Democracy Works
071: Email Fundraising with the Environmental Defense Fund
070: Listening to Communities to Create Better Apps
069: Primal Branding for Nonprofits
67.5: Content Marketing for Nonprofits
067: Myth busting nonprofit marketing with science
066: How a company is turning credit points into purpose
065: DoSomething.org on How to Do Cause Marketing
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