Creating Your Brand Guide Part 2

Welcome to episode 15 of the Consistency Corner Podcast! Last week in part 1 of Creating Your Brand Guide we talked about your brand’s mission, vision and values and defining your ideal customer.  Today we’ll be taking that foundation of your mission, vision and values and start to define how we show up and convey that message to our ideal customer. .

This week you'll learn how to  clarify your message, tone and visual style and define the details of your keywords, colors, taglines, copy points, fonts, logo, brand story/about me, key images and hashtags. 

I have a bonus resource available for you this week.  Check out the mini brand kit template so you can begin pulling the elements of your brand guide together. Use this is a blue print or road map when planning your content!

MINI BRAND KIT:  https://bit.ly/MiniBrandKit

CONTENT PLANNING TEMPLATE: https://www.ruthiesterrett.com/content-planning-bundle

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