291 - Optimizing Your LinkedIn Profile with Donna Serdula

Many people copy-paste their resume to their LinkedIn profile, so the obvious question is… is that the kind of information that others are looking to find out about them? Tune in as Donna Serdula shares the right way to connect with people through LinkedIn - including a QR trick that not even Leigh knew about - and a heartbreaking story that will inspire you to live each day to the fullest.

Key takeaways to listen for

• What sets successful entrepreneurs apart
• Should your LinkedIn profile look like a resume?
• How people choose their REALTORS
• Are business cards dead?
• Content you should post on LinkedIn

About Donna Serdula

Donna Serdula pioneered the concept of LinkedIn profile optimization, realizing early on that the LinkedIn profile was so much more than just an online resume. 

A job change in 2006 led her back to LinkedIn as Donna looked for tools to help her build a sales territory. It was during this time she had her LinkedIn epiphany and forged her LinkedIn 4 point methodology. By integrating LinkedIn into her sales process, she found tremendous success. 

In 2009, she walked away from her successful sales career and founded Vision Board Media and LinkedIn-Makeover.com. 

Connect with Donna

• Website: www.linkedin-makeover.com
• Podcast: Dream Big with Big Dreamers
• Linkedin: Donna Serdula
• Facebook: LinkedIn Makeover
• Instagram: @donnaserdula

 

Connect with Leigh

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