The Cash-Based Practice Podcast
Business:Management & Marketing
CBP 176: How to turn a dull practice website into a patient-generating powerhouse
Is your practice website little more than a digital business card? If so, you’ll want to listen to this week’s podcast… because that boring practice website is leaving a lot of money on the table in the form of potential patients who actually found you but then clicked off into the ether seconds later!
In this episode, I walk you through the specific elements that will transform that website business card into a high-converting lead generator for your practice. You’ll hear exactly what content to include and why it works to improve conversions—plus ideas for how you can start building credibility with potential patients who are not quite ready to talk with you on the first visit to your site.
This podcast goes through a few key strategies on this topic, but if you want all the details of how to optimize the conversion power of your practice website… check out our Masterclass: How to Make Your Website a Patient-Producing Machine
USEFUL INFORMATION:
Check out our Cash-Based Practice Guidebook
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