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The Agile Brand™ with Greg Kihlström

The Agile Brand™ with Greg Kihlström

Business:Marketing

#177: Continuous Improvement and Optimization with Brian Browning, Kin and Carta

#177: Continuous Improvement and Optimization with Brian Browning, Kin and Carta

2021-09-24
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It is one thing to say that you are measuring and testing, and another to make continuous improvement and optimization part of your company’s DNA. Today we’re going to talk about going beyond simple A/B testing and how to build a culture of experimentation in your organization. To help me discuss this topic, I’d like to welcome Brian Browning, Vice President of Technology at Kin and Carta.

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