DTC POD: How The Best Brands Are Built
Business:Marketing
Fantastic emails and texts: Casper's listicle that creates cross-sells and Kopari's SMS that uses UGC the right way
We Speak About:
In today’s episode of fantastic emails and texts, we’re looking at content from Casper and and Kopari
Casper is a global brand that creates sleep essentials, while Kopari develops coconut based skincare products
Casper sends out a great outline email that promotes cross-selling, while Kopari has an awesome SMS that advertises their products with UGC.
Stay tuned as we dive into an awesome email from Casper and a visual SMS strategy from Kopari
If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.
Mentioned Links:
Casper email example: https://twitter.com/KAEBEEBUI/status/1438852815363923971
Where to find Kopari’s SMS with UGC: https://fantastictexts.com/beauty/
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