Craig Proctor Real Estate Show
Business
Episode 1 : Your Brand is your USP, Your USP is your Brand | Rudy Kusuma
You’re listening to the Craig Proctor Real Estate Show.
Each week we’ll interview the very top Realtors from coast to coast to give you a
backstage pass to how they created their real estate empires … and how you can copy
them.
This is episode #1 with our very special guest, Rudy Lira Kusuma of Rosemead,
California.
Our topic: Your Brand is Your USP, Your USP is Your Brand – How to Create Your
Unique Selling Proposition so you can truly be One-of-a-Kind in Your Prospect’s Eyes.
In 2008, Rudy sold 8 homes for GCI of $60k. By 2010, he’d increased his annual GCI to
$250k but he was working 24/7. A stranger to his family. Rapidly burning out.
In 2012, Rudy met Craig Proctor. An extraordinary student, he flew up the Re/Max
charts - #1 in California, #3 in the World. He now owns his own brokerage and earns
multiple millions every single year while working normal hours.
Create your
podcast in
minutes
It is Free