080: A Journey from Cult to Content | A Conversation with Julia McCoy

On this episode of Making Elephants Fly, Terry sits down with Julia McCoy. As a content marketing influencer, educator, and author, Julia is committed to helping people break out of the content ruts that stop success. After failing out of college by trying to do things “the right way,” Julia followed her dream to write for a living at 19 years old. In 2011, three months after teaching herself online writing after dropping out of college, Julia founded Express Writers. She’s built her company to over $5M in gross revenue completely through ad-free content marketing. Her agency team has more than 90 members that work from home, and together, Express Writers has served more than 5,000 clients, from Johnson & Johnson and Nordstrom to small B2Bs, completing over 35,000 content projects successfully for clients. She’s spoken at Content Marketing World, led workshops for MarketingProfs as a guest expert, and was interviewed on Forbes as a content marketing thought leader.

Julia is the author of four bestselling books and counting. Her memoir, Woman Rising: A True Story, tells the whole unbelievable life story: how she escaped her father’s cult (right after she started her business), and built a life of freedom, happiness & joy. Today, she focuses on The Content Hacker as a way to pass her growth-focused content knowledge on to a new generation of content marketers — the mavericks, the radicals, the outside-the-box thinkers.

Join Julia and Terry as they talk about her journey from leaving her own Father's cult, launching a business, releasing best-selling books, and scaling and eventually selling Express Writers. We talk leveraged what she knew to actually find actual freedom and now helps others do the same through creating their own content. Find out more at http://terryweaver.com and join Terry & Julia at the Thing at http://thething.live and use the code PODCAST for a discount.