Episode 6: How to Improve Your Client Journey

Think of your client journey as a parade.

Some of your prospects are at the front of your parade and they’re ready for you, interested in whatever it is that you have to offer.

More of your prospects will be in the middle of your parade, checking you out, curious as to what it is you do.

Lastly, some of your prospects will be in the back, not sure if they’re ready to make the leap and sign up.

They’re also going to be at similar spots on their journey.

Some of the prospective clients that you run across will likely be at a place where they can only commit to a lower ticket offer.

Then there will be some that can come in at a middle ticket and some that can come in at a higher ticket.

Your job is to figure out where people are now, encouraging them along on their journey from your lower ticket items to your higher-priced offers.

Help them where they are to get them to reach their desired outcomes.⁠

I want you to create courses that are tailored to your client journey.

Make sure that every element that you are teaching at every tier price is moving people along.

Each place your client arrives at is helping them along to your next offer.

Each offer that you are providing is allowing them amazing transformational results.

Listen to the full episode here: https://bit.ly/3G9zvBl 

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