Authenticity in Branding with Tracy Borreson

Being a values based brand is rooted in authenticity, but how do we show up authentically especially when the comparison monster is creeping in? Listen in on our conversation with Tracy Borreson on being authentically you as you grow your business.

Tracy Borreson is a mompreneur and brand identity coach on a mission to help entrepreneurs align their business with their personal brand to make better business decisions and choose the marketing strategies that “fit” them.  With 15 years of experience in corporate marketing, Tracy witnessed so many businesses wasting their time and money on marketing strategies that didn't fit their brand, just because someone else said they "should" do it. So now, she's helping entrepreneurs and small businesses avoid that trap by organically using their unique brand voice to grow their influence.

Learn more about Tracy:
https://www.linkedin.com/in/brandsthatspeak/

https://www.facebook.com/tracy.l.borreson/

https://www.instagram.com/tracyborreson11/

WEBSITE: https://www.tlbcoaching.com/ 

RESOURCES: https://www.tlbcoaching.com/personal-brand-campfire